Set for Saturday, April 27, at 7 p.m., the Major League Soccer side will welcome families impacted by autism to Red Bull Arena and donate $3 from every ticket purchased through newyorkredbulls.com/autismawareness to Autism Speaks.
“We are committed to making this evening a memorable experience for all families impacted by autism,” said Marc de Grandpre, Red Bulls General Manager. “Our goal is to provide a comfortable environment from the moment families walk into Red Bull Arena.”
In 2017, the Red Bulls became the MLS first club to open a permanent Sensory Room inside Red Bull Arena. The room is available for all families impacted by autism for no additional charge during all home matches.
New York teamed up with the Family Services team from Autism Speaks to design the room. The special area provides space for families to watch Red Bulls games while sitting inside, away from the bulk of the noise and energy of the stadium.
The room features dimmed lighting and lightly-colored walls to offer a soothing effect, along with visual aids, fidget toys and other activities.
During the match against Cincinnati, Red Bull Arena will be fully activated to support those with autism and their families. This includes:
- Red Bull Arena security staff trained on how to work with families impacted by autism
- Dedicated entrance at Gates C1 to ensure easy and quieter ingress for families
- Dedicated Quiet Zone in the “1935 Club” inside Red Bull Arena (3rd level) to provide those in the autism community with a sensory-friendly environment
- The COR Behavioral Group will be in the Quiet Zone to help any families make the transition back into the seating bowl
- Sensory Room at Red Bull Arena open
- Julia de Grandpre will be part of honorary coin-toss
- Ethan Walmark will sing the National Anthem
- No music in the “BULLevard” Fan Activation Area from 4 p.m. to 5 p.m.
- Limited-edition autism awareness scarf will be available. The first 1,000 fans to buy tickets to the match on newyorkredbulls.com/autismawareness receive a scarf. Fans that already have tickets to the match can contact Fan Services at 1.877.727.6223 to inquire about an autism awareness scarf.
- “Sensory Sacks” will be handed out to families impacted by autism – items include noise-canceling headphones, stress balls and wristbands with their seating location.
- The last names and numbers on the player’s jerseys will be changed to blue for the match, in honor of the Light It Up Blue Campaign and World Autism Month.
For more information on purchasing tickets to benefit Autism Speaks and for a “Guide to The Game” visual story to help prepare children/adults with Autism for the Red Bull Arena experience, visit http://www.newyorkredbulls.com/autismawareness. Donations are not tax deductible.